nib brought in Blue's Player Benji Marshall as a brand ambassador to launch their product in New Zealand. Originally from Australia - the brand has a USP of health insurance you can actually use. We made a 30sec Brand TVC, 2 x 15 sec product TVCs, a fully integrated online, youtube, digital, print and outdoor campaign. Resulting in an epic response. Directed by Jamie Campbell & Waitamata Films.

We created a brand new look, typography and design to blast into the market. 

We have just completed another video with Benji, and more billboards and adshels are scheduled. Very happy client. 

Teamed with Mike Ramsay, Copywriter.

Typography and desig: Glenn Chapman